After dominating the box office for four weeks straight when it was first released, The Hunger Games continues to exceed expectation as it continues to dominate DVD sales as well.

Lionsgate announced that is has sold over 3.8 million DVD and Blu-ray copies during its release weekend. (This writer purchasing one of those copies, so whoo for making a tiny, insignificant difference!)

The movie is also in high demand digitally on platforms such as Zune Video and Zbox.

When compared to other dvd releases:

On the first day of Avatar 2D’s release in 2010, Century Fox reported 3.2 million disc sales (2 million DVD, 1.2 million Blu-ray).

Similarly, “The Dark Knight” sold 3 million copies on day one in U.S. and Canada.

“Twilight: Breaking Dawn–Part I” currently holds the top amount of units sold for the year with $5.2 million, according to thenumbers.com, a number it will surely pass in weeks to come.

Take a look at the top selling DVDs by year for the past five years:

• 2011: “Harry Potter and the Deathly Hallows” – 7 million units
• 2010: “Avatar” – 10.1 million units
• 2009: “Twilight” – 10.2 million units
• 2008: “The Dark Knight” – 10.9 million units
• 2007: “Pirates of the Caribbean – At World’s End” – 13.6 million units

I can only imagine how succesfull the film’s sequel, Catching Fire will be when it releases in theaters November 22, 2013.